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Showing books 1 to 10 of 13
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The New Rules of Marketing and PR - How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Author: David Meerman Scott more info »
Publisher: John Wiley & Sons
Published: October 2008
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PR A Persuasive Industry? - Spin, Public Relations and the Shaping of the Modern Media
Author: Trevor Morris more info »
Publisher: Palgrave Macmillan
Published: October 2008
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Always On - Advertising, Marketing, and Media in an Era of Consumer Control
Author: Christopher Vollmer more info »
Publisher: McGraw-Hill Professional
Published: May 2008
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Marketing and PR - Getting Customers and Keeping Them ... without Breaking the Bank (Business on a Shoestring)
Author: Philip Holden more info »
Publisher: A & C Black Publishers Ltd
Published: April 2007
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Unleashing the Power of PR - A Contrarian's Guide to Marketing and Communication
Author: Mark Weiner more info »
Publisher: Jossey Bass
Published: July 2006
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PR Power - Inside Secrets from the World of Spin
Author: Amanda Barry more info »
Publisher: Virgin Books
Published: May 2005
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Talespin - Public Relations Disasters - Inside Stories and Lessons Learnt
Author: Gerry McCusker more info »
Publisher: Kogan Page Ltd
Published: November 2004
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How the Wheels Came Off at Reuters
Author: Brian Mooney more info »
Publisher: Capstone
Published: September 2003
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PR Power - Inside Secrets from the World of Spin
Author: Amanda Barry more info »
Publisher: Virgin Books
Published: May 2002
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The Entertainment Economy - How Mega-Media Forces Are Transforming Our Lives (Penguin Business)
Author: Michael Wolf more info »
Publisher: Penguin Books Ltd
Published: February 1999
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